Despite what some critics have claimed, the microsite is still very much alive (and well, I might add).

 

Why then have so many predicted the death of the microsite?

 

Perhaps it has something to do with Shiny Object Syndrome (SOS), an undying attraction to the next big thing. In such an innovative field, it's no wonder the microsite was buried beneath the wave of new tech the past decade has seen, that this past year alone has seen.