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I know, the title is blasphemous, right? Just let us explain what the benefits of Readz Analytics are and how they can change your way of thinking. Readz Analytics has been created specifically to record traffic data on Readz projects. This means that every facet of the Readz Analytics code has been tailored to best record user behavior on your Readz projects. The best part? There’s nothing to set up! It’s ready to start recording traffic as soon as you publish your project on Readz. Here’s how it works: Readz’s traffic analytics records when there are visits to your Readz project. When someone visits your Readz page, there is an event triggered that immediately sends raw data to the Readz servers. This data is then displayed in the graphs and tables in the analytics tab in Readz. Or in other words,...
For some contrast, Google Analytics relies solely on javascript since it not coded into any Readz page, but is instead added as a code snippet. Because Google must implement this code snippet, there is less direct control with the collected data until after it has been processed on Google’s end. One of the big reasons Readz analytics performs the way it does is to get a much more accurate picture of true hits on the servers in relation to visits.
Readz Analytics provides easily digestible information. You can set what type of information you want to see, such as which URL (if you have more than one on Readz), and which projects, or if you want, all projects! You can see the analytics data from the past seven days, the past month, the past year or even from the start. Some information you learn from Readz Analytics is how many times a page was viewed and how many unique visits you’ve received. We called these unique visits “sessions.” A visit to your project from a single device and within a certain timeframe will count as one session. Within a single session, a visitor can view many pages, share pages on social media and click through to external URLs. If a person goes to your Readz project on their phone, you’ll get one session in analytics. If that person takes less than a 30-minute break, then continues reading, it will still only count as one session. Any activity beyond an idle time of 30 minutes will count as a second session. Sessions are based on a single device’s view of a page. If you go to how-to-use.readz.com on your desktop, you’ll give us +1 session. Now, if you also go to how-to-use.readz.com on your phone device the next minute, you’ll give us an additional session. That’s now +2 session. If you then do the same thing on your tablet, that’ll be +3 sessions from one person, but one person using three different devices to view our URL. Another scenario to help you understand how Readz does session tracking is what happens when a visitor refreshes your Readz URL. A refresh will not trigger another session. If a visitor goes to how-to-use.readz.com, that’s +1 session. If they press refresh over and over again, it’s still going to count only +1 session total for that user on that desktop device. You don’t need to worry about click-happy users affecting your session tracking by inflating your numbers! The dwell time is another measurement you can see in Readz Analytics. Dwell time is a metric used to measure the duration of user-engagement, ending when the last interaction on the page (scroll, click, etc.) occurs. This is usually when the visitor closes the browser tab of your Readz URL. However, if the visitor opens the page, scrolls around reading your content for five minutes, but then suddenly leaves their computer for a few hours, your dwell time for that page will only show, in this case, five minutes. Like a session, after 30 minutes of no activity, the dwell time on that page will stop recording. Even if our visitor comes back hours later and continues to interact on the page, it would record in Readz Analytics as a new session with a new dwell time. Use dwell time to judge how engaging your pages were to your audience. With Readz Analytics, you have access to easily digestible information about how your projects and the pages within your projects are performing. We see Readz users constantly improving upon their projects based on the data provided by their Readz Analytics. All of this will help you create a more successful digital experience!
How Readz Analytics Bests Google Analytics
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