What is a pop-up? Pop-up overlays are a very common tool to create some kind of interaction with your audience. You can use them to display messages, ask to subscribe to a newsletter, etc. In layman’s terms, it is a box that pops up, with some degree of opacity, taking center stage and directing your attention to whatever message is contained within the box. This works particularly well with a call-to-action, due to the increased visibility and prominence of the desired action. Pop-ups can also be used as captions for images, explaining in further detail by using text you may not want to place on the actual page in an effort to preserve a clean look.
How to create a pop-up overlay
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